This week, it is our pleasure to share with you an article recently published in Fresh Plaza regarding the ARRA early varieties that you will be able to see firsthand at the ARRA Open Field Day on 17th July in Bakersfield, California.
2018 is the year that the early ARRA™ table grape varieties are starting to appear in volume in the marketplace.
These ARRA early varieties, unique to the ARRA programme, are the result of ARD breeder Shachar Karniel’s foresight. Years ago Shachar anticipated the need to replace existing early varieties like Flame and Perlett that were deemed no longer suitable due to their considerable production costs and high maintenance requirements.
In addition to the commercialized varieties, there is also an array of upcoming pipeline early varieties currently under evaluation in the ARD test block:
For a firsthand view of these amazing early varieties in the breeding site and commercial plots, you are most welcome to visit us at the ARRA Open Field Days which will take place in Bakersfield, California in July in week 29 and in August in week 33.
During the August field days, we will also present a new line of muscat varieties and mid to late season varieties.
The ARRA table grape line is constantly expanding; in addition to the early varieties, we continue to create and commercialize mid and late ARRA varieties to meet the ever-changing demands of the marketplace.
Don’t miss out on these other newsletters:
The Crush Everyone’s talking about!
Tony Calvillo, Vice President of International Business Development, Dayka & Hackett LLC, shared: “Today, we visited the ARRA Cherry Crush—a grape variety that exceeds the expectations of growers, consumers, and retailers alike. We are thrilled to witness its remarkable potential. Boasting an alluring cherry colour, impressive size, abundant production, and a perfect balance of taste and crunch, ARRA Cherry Crush creates a mutually beneficial scenario for discerning producers, consumers, and retailers.”
Igniting the senses
Just in time for the festive season, the inaugural batch of ARRA Fire Crunch™ made its way from Peru to the USA. Karl Conrads, founder, CEO of Grapasa accompanied the first year vines from budbreak all the way to Walmart facilities in Los Angeles.
Don’t miss the footage, showing this landmark arrival, now the sky’s the limit.
Sharing the passion – Right now in Southern Africa:
“It’s a great, beautiful grape, we are having a great time packing it.” shares Gabriel Viljoen of G.P. Viljoen Farming
We’ve heard other growers excited about this year’s performance.
“The ARRA Passion Fire was probably the most beautiful red grapes around on our farms.”
Start the season with a Kiss
This year, attendees got a firsthand look at ARRA Fire Kiss™ in Egypt. What stood out was how distinctly different it was from the Flame, leaving no doubt that it is the perfect Flame replacement.