The Peruvian grape industry is now focusing on enhancing yield and quality, with a growing emphasis on sustainable practices. Producers are adopting environmentally friendly methods, including reducing water usage, minimizing pesticide application, and exploring alternative farming techniques. As of last year, 75% of the acreage was devoted to licensed grapes and 25% to traditional ones, while just four years ago, traditional grapes were more common than licensed grapes. “Traditional grapes, including the Crimson and Thompson varieties, are losing ground due to them failing to reach a sufficient number of boxes with the adequate quality for export,” according to Provid, Association of Table Grape Producers of Peru.
One of the most exciting developments is the introduction of the ARRA Fire Crunch™ variety, which growers and marketers alike perceive will revolutionize the red table grape sector in Peru. The hype around this innovative grape variety is all about its impressive qualities: high yields, ease of production, exceptional flavor, large berry size, amazing crunchiness, excellent shelf life, and a vivid red color that remains bright without darkening—a significant advantage for the market.
Currently, 70% of table grapes produced in Peru are white, with only 15% being red. The quest for a suitable red grape variety has been challenging, but ARRA Fire Crunch is set to fill that gap. This variety is resilient, showing remarkable rain tolerance and excellent cold storage capabilities, which contribute to its superior quality and long shelf life.