This week, we update on the harvests of the remarkable ARRA Sugar Drop™ (ARRA 30) in Italy and Israel and we are delighted to share with you our feature on the ARRA™ field day which took place in Israel last week. 

ARRA Sugar Drop harvest in Puglia, Italy

Lilla & Giuliani Company

This is the first year of ARRA Sugar Drop (ARRA 30) production for Lilla & Giuliani Company. At minimum 18 brix, the grapes are very tasty and are ready for the markets.

ARRA Sugar Drop
ARRA Sugar Drop

ARRA Sugar Drop is an early variety which is fertile, with large, naturally loose bunches that have a great hanging ability. Its delectable flavour, crisp texture and creamy elongated berries result in a unique and tasty eating experience.

ANCEO Grottaglie Terre Ioniche Cooperative

In the Puglia region, Italy, the ARRA Sugar Drop harvest of ANCEO started in the first week of July. Thanks to the skills and know-how of ANCEO producers, the grapes are very good, with brix of 18+ and an excellent taste. While the natural colour is creamy, a more yellow tone can be attained depending on the agronomic management and markets request. The Italian customers prefer a yellow colour which may be achieved when the variety is exposed to direct sunlight. 

ARRA Sugar Drop on the vine
ARRA Sugar Drop on the vine

ARRA Sugar Drop harvest in Israel

The ARRA Sugar Drop first production was carried out in Israel in 2019 and by today the growers have already increased the area of harvest by fivefold. In light of the great success of the ARRA Sugar Drop in 2019 and the exceptional quality that the producers have achieved this season, we expect a significant increase in the planting and grafting of this variety.

ARRA Sugar Drop in Israel

Pictured above is the impressive ARRA Sugar Drop vineyard of Grapa’s R & D Director, Uzi Yaron. The interesting thing about ARRA Sugar Drop is the difference between the eating quality of the grapes at 15-16 brix and those at 18 brix. ARRA Sugar Drop at 18 brix brings to the early season market a great sweet flavour and a rind that just melts in the mouth.

ARRA Sugar Drop cameos

ARRA Field Day in Israel

On July 6th, Grapa held an ARRA field day on Moshav Lachish in southern Israel for producers who grow ARRA Sweeties™ (ARRA 15) and are interested in expanding the season with ARRA Sugar Drop. The field day was held at Uzi Yaron‘s vineyards in the cooperative of Tali Grapes. Tali Grapes is a cooperative agricultural organization belonging to the grape growers of Moshav Lachish. Established in 1966, Tali Grapes provide a wide array of marketing services and production support to its members. This year, six members of the Tali Grape brand will harvest ARRA Sweeties, ARRA Sugar Drop, ARRA Passion Fire™ (ARRA 29) and ARRA Mystic Dream™ (ARRA 32).

The ARRA Sweeties crop of grower Asaf Arad, provides the perfect shade for the Grapa team who were interested to be on-site and hear explanations about ARRA production.

There are twenty-three producers in the Israeli ARRA growers club, many of whom are second, third and up to fifth-generation young farmers, who continue with their parents’ passion for farming and are growing their future with the ARRA varieties. Their farms are spread out all over Israel and despite the different growing regions and climates, and the varying marketing channels and quality requirements of each producer, all the growers have understood the advantages of precisely implementing the guideline growing protocols of each variety. Such a professional approach has proven itself, not only in the quality of produce reached but also in the exceptional uniformity, so today we can say with a high degree of certainty that the quality and appearance of most of the ARRA varieties marketed in 2020 will be uniform among the growers.

Growers from all over Israel participated in the ARRA field day
The field day provided a great opportunity for the Grapa team to meet the growers.
During the field day, we presented (from left), ARRA Sweeties, ARRA Passion Fire and the forthcoming ARRA 33 .

The best of the rest

The perfect end to a perfect day

After the field day, Uzi and his wife, Yael, kindly hosted the Grapa team for supper in their garden for a great evening of good food and wine.

A man of many talents; not only is Uzi an experienced grape grower, he is also a great cook!

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Tony Calvillo, Vice President of International Business Development, Dayka & Hackett LLC, shared: “Today, we visited the ARRA Cherry Crush—a grape variety that exceeds the expectations of growers, consumers, and retailers alike. We are thrilled to witness its remarkable potential. Boasting an alluring cherry colour, impressive size, abundant production, and a perfect balance of taste and crunch, ARRA Cherry Crush creates a mutually beneficial scenario for discerning producers, consumers, and retailers.”

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Igniting the senses

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Sharing the passion – Right now in Southern Africa:

“It’s a great, beautiful grape, we are having a great time packing it.” shares Gabriel Viljoen of G.P. Viljoen Farming

We’ve heard other growers excited about this year’s performance.

“The ARRA Passion Fire was probably the most beautiful red grapes around on our farms.”

ARRA Fire Kiss™

Start the season with a Kiss

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