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Published on August 12, 2025 in Fresh Fruit Portal 

Grapa Global’s California Field Days will showcase early and mid-late table grape varieties .

ARRA Varieties was recently featured in Fresh Fruit Portal . Click here to view the original article.

California-based table grape breeder Grapa Global firmly believes that it’s the early bird who gets the worm. The company kicked off its 2025 grape season back in July, with what they call the world’s earliest red, white, and black grape trio—ARRA Fire Kiss, ARRA Honey Pop, and ARRA Mystic Charm. 

In addition to their rich flavor, crisp texture, and vibrant appearance, the company highlighted the ARRA Early Trio for its commercial reliability and agronomic efficiency. This, Grapa says, gives growers a global head start while reducing inputs like irrigation, pesticides, and labor.

Georgios Bitsakos, head of Brand Marketing at Grapa Global, underscored this strategic value in today’s market climate, marked by volatility, supply chain uncertainty, shifting weather patterns, and higher costs. “Early-season production allows growers to secure premium market windows, reduce exposure to late-season risks, and optimize resources,” he says.

Grapa is now moving full steam ahead into the mid-late harvest, where the ARRA trio will share the spotlight with the ARRA Red Factor selections. For that, the company is hosting the ARRA California Field Days showcase from the 19th to the 22nd. At the event, industry professionals will have the opportunity to experience Grapa’s Full Red lineup firsthand, with earlier selections presented from cold storage and mid-late varieties straight from the vine. 

“Experiencing the varieties in the field allows professionals to assess vine performance, fruit quality, and postharvest results in real conditions—insights not possible from market samples alone,” says Bitsakos. “We will also be showing some quite interesting selections from the pipeline, which we believe will be extremely exciting to our visitors.”

For the executive, these industry events are extremely important for the table grape sector, which he says greatly benefits from the timely sharing of information as well as trusted partnerships. 

“The US grape industry—as everywhere in the world—thrives on strong, collaborative networks,” he says. “These connections drive innovation, align quality standards, and open new market opportunities.”

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