An Early Red Passion – ARRA Passion Fire™

This established early red variety boasts a beautiful, natural, full red colour. Its large, crunchy berries offer a fantastic eating quality. Its noteworthy productivity, extraordinary hanging ability, shipping durability and shelf life, make it a choice early red. We are excited to share news from its harvest in Egypt and Morrocco.

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Drops of Happiness – ARRA Sugar Drop™

An early white, fertile variety, characterized by very large, naturally loose bunches. It is known for its appealing, elongated, light creamy colour berries with a delightful crunch and sweet flavor, and a thin skin that seamlessly melts away. It is popular among many growers seeking an early, high-producing white variety, optimal for short travel. The variety has drawn significant interest, giving a sweet, early contribution to the ARRA collection.

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Let us Charm you – ARRA Mystic Charm™​

A very early black, ripening with Early Sweet, with deep natural full black berries, a sweet flavor and satisfying, crunchy eating quality. Its intense charm holds a promising future in Egypt and Israel, where it is already after harvest.

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An Early Red Kiss – ARRA Fire Kiss™

A very early red variety, ripening with Flame time, is characterized by its advantageous short cycle, the ARRA Fire Kiss features a natural full red color, large sweet berries, and crunchy texture. Proved to be very fertile and grower-friendly, the ARRA Fire Kiss also bears great post-harvest and shipping qualities. The first results in Egypt and Israel are promising for a bright red future ahead.

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It’s time to Honey Pop – ARRA Honey Pop™

The earliest new generation white variety in the world, ARRA Honey Pop is already entering its second year of commercial production in Egypt, USA, RSA, Australia and Mexico. The results speak for themselves as there is a very high demand for plantations amongst both new and current ARRA growers with positive feedback from marketplaces. Lets explore its current harvest around the Northern Hemisphere.

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Don’t miss out on these other newsletters:

ARRA Cherry Crush™

The Crush Everyone’s talking about!

Tony Calvillo, Vice President of International Business Development, Dayka & Hackett LLC, shared: “Today, we visited the ARRA Cherry Crush—a grape variety that exceeds the expectations of growers, consumers, and retailers alike. We are thrilled to witness its remarkable potential. Boasting an alluring cherry colour, impressive size, abundant production, and a perfect balance of taste and crunch, ARRA Cherry Crush creates a mutually beneficial scenario for discerning producers, consumers, and retailers.”

ARRA Fire Crunch™

Igniting the senses

Just in time for the festive season, the inaugural batch of ARRA Fire Crunch™ made its way from Peru to the USA. Karl Conrads, founder, CEO of Grapasa accompanied the first year vines from budbreak all the way to Walmart facilities in Los Angeles.

Don’t miss the footage, showing this landmark arrival, now the sky’s the limit.

ARRA Passion Fire™

Sharing the passion – Right now in Southern Africa:

“It’s a great, beautiful grape, we are having a great time packing it.” shares Gabriel Viljoen of G.P. Viljoen Farming

We’ve heard other growers excited about this year’s performance.

“The ARRA Passion Fire was probably the most beautiful red grapes around on our farms.”

ARRA Fire Kiss™

Start the season with a Kiss

This year, attendees got a firsthand look at ARRA Fire Kiss™ in Egypt. What stood out was how distinctly different it was from the Flame, leaving no doubt that it is the perfect Flame replacement.