
Fruit Logistica, Berlin 2023
Fruit Logistica Berlin, 2023 This year’s trade fair was back to its regular February timing, with pre-pandemic atmosphere, intensity and pace. It was exciting to
Fruit Logistica Berlin, 2023 This year’s trade fair was back to its regular February timing, with pre-pandemic atmosphere, intensity and pace. It was exciting to
10 Years of ARRA in Brazil On Saturday 19th of November the Grapa team in Brazil, held an incredibly well-organized full-day event in order to
ASIA Fruit Logistica, Bangkok Asia Fruit Logistica in 2022, welcomed the global fresh fruit industry to Bangkok, kicking off the event with a beautiful opening
Fruit Attraction 2022 Madrid The 14th edition of Fruit Attraction took place on October 4-6. During these 3 days at this annual, prestigious event, we
ARRA Field Days August California: Mid, Mid-Late and Late Varieties Growers, traders and retailers worldwide enjoyed their experience at the ARRA Field Days. Numerous participants from across the globe,
ARRA Field Day July: Very Early and Early Varieties
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We have a crush on this intense cherry-colour variety with its large, elongated, berries. This mid-late variety that boasts excellent sugar-acid balance, cherry flavour and sensational crunch, delights in appearance, taste and eating experience. Proven to be fully rain resistant, the variety also has excellent fertility and exceptional storage ability. It is the ultimate long shipping variety with the best shelf life in the industry.
ARRA CHERRY CRUSH™ literally has it all!
In short: THE ULTIMATE RED.
This established early red variety boasts a beautiful, natural, full red colour. It’s large, crunchy berries offer a fantastic eating quality. Good productivity, extraordinary hanging ability, shipping durability and shelf life, make it a choice early red.
The earliest existing red variety in the market ripens naturally 4-5 days before Flame. The advantageous short cycle, natural full red colour, together with large, sweet, crunchy berries make this a perfect Flame replacement. ARRA Fire Kiss has proven to be very fertile and grower friendly, as well as bearing great post-harvest and shipping qualities.